ESPN.com has a new Q&A online with Paul Heyman to promote WWE '13. Below is an excerpt:
So when you think back, how much of WWE’s Attitude Era is owed to what you were already doing in ECW?
Everything! It’s funny, because when you interview writers from that era, they will blatantly tell you that they’d watch ECW television, get ideas, sit on those ideas for a couple of months, then pitch them to Vince and say “Hey, I got this great idea for The Undertaker and The Big Show where they go through a ring,” failing to mention that they saw Taz and Bam Bam Bigelow do it in Asbury Park.
Vince McMahon became a billionaire based on Attitude, and Attitude was spawned by the ECW experience. If I could give you one sound bite, one headline, it’s this: Vince McMahon might not proclaim himself to be a Paul Heyman guy, but he sure should.
Click here to read the Q&A in its entirety.