TNA Wrestling issued a press release on Thursday, announcing a new deal with UTA. The deal is for UTA to represent TNA in extending their broadcast reach as well as to expand its licensing programs and slate of live event programming.
Below is the release in its entirety:
Leading Pro Wrestling Company TNA Entertainment and its FLAGSHIP PROGRAM Impact Wrestling Sign with UTA
Beverly Hills, CA (April 24, 2014) — TNA Entertainment, the Nashville-based sports entertainment company known for the global pro wrestling program, IMPACT Wrestling, has signed with UTA, it was announced jointly today by Dixie Carter, President of TNA Entertainment, and UTA.
TNA Entertainment’s IMPACT Wrestling, one of Spike TV’s top-rated shows, averaging 1.4 million viewers each week, is broadcast in 120 countries worldwide. Additionally, TNA Entertainment produces more than 100 live Impact Wrestling events each year as well as monthly PPV events with such internationally beloved professional wrestling stars as Jeff Hardy, Bobby Roode, Kurt Angle, Eric Young, Magnus, James Storm, MVP, Gail Kim and the lovely and lethal Knockouts.
UTA will represent the 12-year-old company to extend its television broadcast reach as well as to expand its licensing programs and slate of live event programming. TNA will also leverage UTA’s expertise in digital and social media to build monetization strategies for its digital media operations. TNA launched a cross-platform programming effort, #IMPACT 365, in October 2013 to provide viewers with ongoing storyline and original content 24/7 on its website and across YouTube, Twitter, Facebook and Instagram and other platforms.
“UTA’s diverse range of capabilities make them an ideal partner to help TNA add tremendous visibility and value to the global IMPACT Wrestling brand,” said Dixie Carter. “We are confident that by working with the UTA team, we will not only expand our wrestling business in exciting ways, but we will also build new entertainment ventures and properties.”
TNA Entertainment, LLC is a privately held sports entertainment company based in Nashville, Tennessee, that specializes in events, products, numerous TV properties, merchandise and music, as well as, the management and promotion of professional wrestlers. The product is the world’s most innovative experience in professional wrestling and is broadcast in more than 120 countries. For more information, please visit www.impactwrestling.com.
United Talent Agency is a premier global talent and literary agency representing many of the world’s most widely-known figures in every current and emerging area of entertainment, including motion pictures, television, digital media, video games, books, music, theatre and live entertainment. The agency is also globally recognized in the areas of film finance, film packaging, corporate consulting, branding, licensing, endorsements and the representation of production talent. The agency operates the brand strategy firm UTA Brand Studio as well as New York and Los Angeles-based United Entertainment Group, a joint venture firm focusing on branded entertainment for Fortune 500 companies. UTA also owns leading broadcast and news agency N.S. Bienstock.
Deadline Hollywood article: http://impac.tw/1gUtLIm