Traditional Buys For Wrestlemania 30, Extreme Rules, Payback & MITB

WWE reported their second quarter earnings for 2014 on Thursday before market open. We covered the release in its entirety at this link.

In the release, the official traditional pay-per-view buy rates for the shows in the second quarter were announced. Please note the WWE Network was in place for all of these shows so the numbers are considerably lower:

  • Wrestlemania XXX – 690,000 buys (compared to 1,039,000 w/Wrestlemania 29)
  • Extreme Rules – 108,000 buys (compared to 231,000 in 2013)
  • WWE Payback – 67,000 buys ( compared to 186,000 in 2013)
  • Money in the Bank – 122,000 buys

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  • ron

    Actually more then I expected. 700,000 on the network and still holding close to 50% of their traditional PPV buys I would think isnt too bad

  • Jason

    So if you add the subscribers to the orders for Mania, it’s likely that around 1.2 million watched. Not bad! The number of subscribers around that time was about 550,000 if I remember correctly.

  • Kevin Taylor

    I can’t believe folks still ordered Wrestlemania through the traditional sense. If those folks would sign up for the wwe network, i’d imagine the total number of subscribers would be 1m+

    • Snap

      Perhaps they’re people who weren’t convinced the streaming service would be as robust as cable. Furthermore, maybe all they really care about was WrestleMania and not the rest of the throwaway shows.

      I hope the Network succeeds, as it could turn out to be the bane of WWE with their shareholders, as I doubt they would be content with the Network reaching 1 million subscribers and then potentially tanking thereafter. It will be a challenge to not only gain those 1 million subscribers but also keeping them happy enough to continually renew.