WWE Testing New Social Media Concepts, Mick Foley On The Road With WWE This Weekend, New Show In Nebraska

WWE executive Jason Hoch was at Ad Age’s Social Engagement/Social TV conference yesterday and joined executives from ESPN and Major League Baseball where they discussed social media and live sporting events. Hoch commented that WWE tested social engagement at a Raw live event in Huntsville, Alabama last Friday, encouraging fans to share photos and vote on the main event stipulation. Click here for more.

Mick Foley is advertised as the special ringside enforcer for WWE Champion CM Punk vs. Chris Jericho in a no disqualification match at Sunday’s Raw live event in Rochester, New York.

WWE has announced a live event from the Century Link Center in Omaha, Nebraska on July 22, 2012 at 6 PM.