With Ryback aligning with Paul Heyman the speculation is the inevitable program will be Ryback vs. Brock Lesnar. We're told this isn't entirely true but is more of an end game.
"If Ryback fails in the Heyman role, it's easy to write him off and have Brock destroy him." One observer told WrestlingNewsWorld.com.
The problem with it is that it could draw a major babyface pop for Ryback, perhaps bigger than anything he's experienced to date. We're told there are plans for a Lesnar face turn but not until after Wrestlemania XXX so if they would do it before then, the preliminary plan would be for Ryback to be babyface and Lesnar to be heel.