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Spike TV In For Network Overhaul, New Name?

Impact Wrestling

Big changes could be coming to Spike TV, the home of TNA Impact Wrestling, due to slipping ratings and lower advertising revenue in 2012. Broadcasting & Cable has a new article online featuring quotes from Viacom's head of ad sales, Jeff Lucas, regarding a transition of the network.

"Spike is a network that is transitioning, a majority of it, to more of a general entertainment network," he says. "This year we're announcing to the marketplace that we're developing scripted programming for Spike."

It's also possible the network could get a new name.

While Impact was not brought up in the article, it was noted that Spike will continue to focus on male-oriented programming such as Bellator MMA.

Click here for coverage by Broadcasting & Cable.

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