TNA Wrestling has hired Smashing Pumpkins frontman Billy Corgan as senior producer of creative and talent development.
“There is a tremendous opportunity to go into really fresh, new directions,” Corgan explained in an interview with Variety. Having characters who explore race or transgender issues is certainly a possibility, he suggested. “There are ways to explore those themes in ways that are productive, create new stars and show that value-based ‘babyfaces’, no matter what their background, no matter where they come from, can draw new audiences and inspire people in new ways.”
“I’ve known Billy for years and have always been blown away by his musical artistry, as well as his knowledge and understanding of professional wrestling,” said TNA President Dixie Carter in an official press release. “He has always impressed me with his creativity and passion for our business. Billy is truly gifted and understands the emotion tied to the psychology of connecting with an audience. The more we talked, the more I realized his perspective has the potential to make a huge impact on our brand.”
TNA posted a video interview with Corgan that Josh Mathews conducted after the news broke. You can watch that below:
CLICK HERE for coverage by Variety (who broke the news).
CLICK HERE for the official press release.