- With the creation of the WWE Network and subsequent subscriber targets, I found it appropriate to breakdown pay-per-view revenue. WWE's average revenue per pay-per-view buy was $20.60 in 2012 and $19.94 in 2011. Net revenues in the pay-per-view segment of their business were $83.6 million in 2012, $78.3 million in 2011 and $70.2 million in 2010. These accounted for 17%, 16% and 15& of total net revenues respectively.
- In a document filed with the SEC, WWE revealed their success depends on their "ability to recruit, train and retain athletic performers who have the physical presence, acting ability and charisma to portray characters in our live events and televised programming." They also noted they were unable to guarantee their ability to do so.
- While WWE performers are listed as independent contractors and are responsible for their own health, disability and life insurance, WWE does indeed self-insure medical costs for performers that sustain injuries while performing.
- The departure of CM Punk is seen as a risk factor as stipulated by the company. Check out the following line from an official WWE document filed with the SEC:
Our failure to retain or continue to recruit key performers could lead to a decline in the appeal of our storylines and the popularity of our brand of entertainment, which could adversely affect our operating results.
Speaking of Punk, he actually stated he would be interested in inducting The Ultimate Warrior into the WWE Hall of Fame if called upon. Punk drew similarities to Warrior and had formed a friendship with him. This was before he walked out on the company after January's Royal Rumble pay-per-view.
Warrior announced Monday on Twitter that Linda McMahon will induct him.