WWE sent John Cena, Michael Cole, Perkins Miller and Stephanie McMahon to SXSW on Sunday for a presentation on the WWE App (See also - Crushing Second Screen: The Ultimate TV Companion).
They were there to discuss how the company has used their social media landscape of more than 260 million followers to launch the WWE Network. The hashtag #WWESXSW actually trended Twitter during the discussion.
Below are photos:
— Chad Brizendine (@ChadBrizendine) March 9, 2014