WWE announced on Monday they’re discontinuing the WWE App’s second screen experience for Raw, Smackdown and WWE Network events after this week’s episode of Smackdown.
The company cited more and more fans turning to alternate ways to consume their content during programming as the reason.
You can read the official statement below:
For the past three years, the WWE App has offered an award-winning, best-in-class second-screen experience, complete with exclusive interviews and match continuation footage, dedicated backstage photography and live voting that allowed the WWE Universe to change the course of our weekly programming. WWE fans were connected to Raw, SmackDown and monthly special events on the WWE Network like never before, as we strived to provide an unprecedented – and immensely interactive – way to watch TV.
However, in this ever-changing digital landscape, more and more fans are turning to alternate ways to consume our content during programming. As such, and to keep pace with evolving times, WWE is discontinuing its second-screen experiences for Raw, SmackDown and monthly special events on WWE Network, effective May 28, 2015, following SmackDown.
Instead, your "second-screen" experience will continue to live on the platform of your choice, whether it’s WWE.com, Facebook, Twitter, Instagram, YouTube, Snapchat, Periscope and many others. WWE is steadfastly committed to delivering multimedia-rich companion content how you want it, where you want it.
Thank you for tapping into the WWE App’s second screen, and prepare for WWE’s new and evolved interactive entertainment.
CLICK HERE to read it in its original format.