WWE announced a change to WWE Network subscriptions on Thursday morning. Below is an excerpt from WWE's official release:
New Simplified Price Plan: Beginning November 1, the Company will introduce a new simplified price plan at $9.99 per month with no commitment (cancel at any time). Current subscribers will benefit from this new simplified plan as they are migrated to this new plan beginning in December. The new pricing structure reflects management’s belief in the broad appeal of WWENetwork content and is comparable to that of other subscription-based content platforms including Netflix and Hulu Plus. Additionally, all new subscribers who register for the network in November will receive the month of November for free, including the opportunity to watch Survivor Series live on Sunday, November 23rd.
Previously, one had to commit to 6 months to get the $9.99/month price. For those that wanted to go month to month, the price was $12.99/month. This is still the case for the remainder of the month.
However, beginning in November, one will be able to sign up at $9.99/month with no commitment. Current accounts with 6-month commitments will be converted to no commitment accounts on billing dates in December. Current month to month accounts ($12.99/month) will get converted to $9.99 no commitment accounts on billing dates in November.
Below is the email sent out to WWE Network subscribers that currently have a 6-month commitment. A different email was sent out to those currently paying $12.99/month.
WWE reported on Thursday before market open they have 731,000 WWE Network subscribers through September 30, 2014.